Apple’s Siri AI Will Change Technology Forever – Apple Intelligence

asycd
4 min readApr 7, 2024

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In short, Apple’s AI Voice Assistant looks very promising but how exactly does it work? More recently Apple unveiled ‘Apple Intelligence’.

Source: Omid Armin

In the rapidly evolving realm of artificial intelligence (AI), voice assistants have emerged as indispensable allies in our day-to-day routines. Among these digital companions, Siri, Apple’s iconic voice assistant, has been a familiar presence ever since its introduction alongside the iPhone 4S back in 2011. But what lies ahead for Siri? Let’s delve into the latest advancements and glimpse into the future of this AI powerhouse.

Original Siri Is Old Now

Siri has certainly undergone a significant transformation from its early days. While it initially faced criticism for its limitations and occasional misunderstandings, recent strides in AI research and development point towards a determined effort to position Siri as a frontrunner in the voice assistant arena.

The usefulness of Siri and similar voice assistants stagnated as user requests and queries became more complex. They come become much more useful when you consider the potential improvements AI can add.

Apple’s New AI Model

The diligent work of Apple’s researchers has been dedicated to enhancing Siri’s functionalities. In a ground-breaking paper titled “ReALM: Reference Resolution As Language Modelling,” they unveil a promising breakthrough centered around context-awareness.

In the near future, Siri will be able to take into account both the content displayed on your device’s screen and the tasks you are engaged in, whether actively or passively. By grasping context, Siri aims to deliver responses that are not just accurate but also contextually relevant.

At the heart of this advancement lies reference resolution — a capability that enables Siri to link your queries to specific contextual cues. Picture a Siri that can identify the image on your screen, recognize the music playing in the background, or even discern which iPhone alarm has just gone off. With this contextual understanding, Siri’s responses become nuanced and precise.

Collaboration with OpenAI

Apple has announced an exciting collaboration with OpenAI to integrate ChatGPT into Siri and other Apple applications. This integration will be part of the upcoming iOS 18, iPadOS 18, and macOS Sequoia updates, expected to launch later this year.

As we described, it will use on screen data as well as data stored on your phone to respond to queries with a higher level of understanding and nuance than Siri ever did. It leverages Apple silicon’s power to understand and create language and images, simplifying and accelerating everyday tasks.

Voice Assistants in Diverse Arenas

While Siri is making significant strides, it’s important to note that Samsung’s Bixby, often in the same boat as Siri, is also on a path of improvement. Bixby is on the brink of acquiring its own generative AI capabilities. As the competition heats up, users can anticipate enhanced experiences, regardless of their allegiance to iOS or Android platforms.

The realm of voice assistants is expanding beyond major corporations. Businesses spanning various sectors are embracing these assistants for a multitude of purposes. Alexa from Amazon, Google Assistant, Microsoft’s Cortana, and Samsung’s Bixby serve as prime examples. From boosting profitability to enhancing accessibility, voice assistants are reshaping consumer interactions and behaviours. With added AI capabilities, voice assistants are definitely a space of innovation to watch out for in 2024.

Google AI

We envision more personalized engagements, seamless multitasking experiences, and safety enhancements on the horizon. While Siri’s journey towards becoming the ultimate voice assistant is a work in progress, the future of voice technology shines brightly, with Siri being a prime candidate to be atop the pile given the appeal of Apple devices.

Asyra AI — Our Own Voice Assistant

Introducing Asyra, the latest AI voice assistant developed by Asycd to enhance user interactions and streamline communication processes. Asyra leverages cutting-edge technology powered by OpenAI’s GPT model to provide prompt and tailored responses to user queries in real-time. By utilizing advanced capabilities such as context retrieval from a vector database and personalized user history tracking, Asyra ensures a seamless and engaging conversational experience.

To find out about its progress, refer to our projects page on our website.

Find Out More About Asycd

At Asycd, we are committed to pushing the boundaries of AI technology and creating innovative solutions that revolutionize the way we interact with digital assistants. With a focus on effective prompting and real-time data access, we aim to empower creators and clients who want to make the most of their data and resources using AI.

You can check out our blog here or our website here.

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asycd

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